Should I Sell My Maui Property Now — Or Wait?

Should I Sell My Maui Property Now — Or Wait?

It’s a question we hear often from Maui property owners and potential sellers:
“Is now the right time to sell?”
“Or should I wait a few years?”

The answer is personal and depends on your individual goals, finances, and long-term plans—but it’s essential to understand what’s happening in the Maui real estate market today, and how we got here.

A 13-Year Growth Cycle: Maui’s Long Bull Run

After the 2008 financial crisis, the Maui real estate market bottomed out around 2011–2012, with prices and demand at a low point. But since then, we’ve seen a remarkable 13-year run of sustained growth, particularly from 2012 through 2022. This includes:

• Recovery years (2012–2015)

• Moderate, stable appreciation (2016–2019)

• A pandemic-fueled surge (2020–2022) with record low interest rates and high migration

• Peak pricing in late 2022

In traditional real estate theory, markets tend to follow 7- to 10-year cycles, alternating between growth, plateau, and correction phases. Maui’s market, however, has outpaced this norm, extending its growth streak for over a decade—until a correction began in 2023.

Maui Real Estate in 2025: Where We Are Now

Two years after the Lahaina fire in August 2023, Maui continues to rebuild. Visitor arrivals are still down 25% compared to 2019, affecting local businesses and rental property demand. (Hawaii Department of Business, Economic Development and Tourism)

Overall appreciation has slowed and condo values have fallen, due in part to proposed legislation such as Bill 9, which seeks to phase out short-term rentals in certain apartment-zoned complexes. The result: more uncertainty and more inventory on the market.

Here’s a quick look at current market stats:

Single Family Homes (YTD 2025)

• Median Price: $1,300,000

• Change from 2024: 0% (holding steady)

• Average Days on Market: 137

• Inventory: 7.9 months → Buyer’s Market

Maui Single Family Homes - Median Prices -  2005 - 2025

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Condos (YTD 2025)

• Median Price: $710,000

• Change from 2024: –22%

• Average Days on Market: 142

• Inventory: 15 months → Strong Buyer’s Market

(A balanced market is considered 6 months of inventory. More than six months, it favors buyers; less than six months, it favors sellers.)

Maui Condominiums - Median Prices - 2005 - 2025

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What Does This Mean for Sellers?

After a long growth cycle, this correction is natural—and expected. But that doesn’t mean you can’t sell now. In fact, motivated sellers who align their pricing and marketing strategy with current market conditions are still closing strong deals.

We’re helping clients list successfully with:

• Smart pre-listing preparation

• Curated staging and renovation advice

• Global digital marketing

• Negotiation strategies that account for buyer leverage

The key? Don’t anchor your pricing to the pandemic peak—position your property for the current market.

What About Buyers?

With more inventory and softer pricing—especially in the condo segment—Maui buyers today have more choices, more time, and more room to negotiate than at any point in the last five years.

If you’re planning to hold the property long-term or are looking to buy your dream Maui home while others hesitate, this is a window of opportunity.

Final Thoughts: Timing Is Personal, Strategy Is Key

We may be in a post-peak market, but whether you’re buying or selling, the right strategy makes all the difference. 

Sellers

You can still maximize value—if you list smart. A well-prepared, well-priced home that shines will attract serious buyers even in a slower market.

Buyers

If you’re ready to plant roots or invest for the long haul, today’s market offers unique opportunities before the next market cycle turns upward.

Schedule A Strategy Session Today

Every market has winners—it just takes the right guidance.
Whether you’re looking to sell, buy, or just understand what your options are, we’re here to help.

Schedule a no-pressure consultation 

Heid Dollinger offers expertise in Maui real estate specializing in home sales, resort condominium sales, and oceanfront and beachfront properties. After over a decade of experience selling real estate in on Maui she joined forces with her business partner Mark Janes. The team provides personalized service tailored to the unique needs of buyers and sellers on Maui.

Heidi E. Dollinger, R(B) & Mark Janes, R(S), Island Sotheby's International Realty

*The information provided is for general informational purposes only and should not be construed as financial or investment advice. You should not rely on the content as a substitute for professional advice tailored to your individual circumstances. Always consult with a qualified financial advisor or other professional before making any investment decisions.